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With a $4 billion market and a whole lot of buzz, the juice and smoothie industry is blending big business with feel-good flavor. If you’re planning on opening a juice business of your own, you’ve already made a sweet decision. Now it’s time to squeeze the most out of this opportunity.

Here’s how to get your Robeks juice bar up and running, step by step.

1. Research Your Local Market 

Better-for-you living isn’t just a fad. From fitness buffs to busy professionals, today’s consumers are prioritizing better nutrition — and juice bars have become a go-to destination. As a Robeks franchise partner, you’re joining a brand that’s been leading this movement for nearly 30 years.

As you begin your journey, it’s important to take an active role in researching available markets. Neighborhoods that serve the community and local businesses through daily needs retail centers like grocery stores are central to our site selection approach. Shopping centers near gyms, yoga studios, or universities can also increase foot traffic to your location. Check out competitors in your area and research local demographics to determine where your juice business is most likely to thrive. 

Our dedicated franchise support team will also provide guidance throughout the site selection process. We’ll help you evaluate market data so you can find the best possible location for your juice bar franchise.

2. Get the Right Equipment (Without the Guesswork)

Each Robeks location is designed to operate within a small footprint between 800-1,200 square feet, but you’ll still need to outfit your juice bar with some specialized equipment. From commercial blenders and juicers to refrigeration units and prep stations, our franchise support team will provide you with a detailed 

equipment list and help connect you with trusted vendors. 

As a franchisee, you’ll also receive a custom floor plan designed specifically for your juice bar location. From day one, your store will be outfitted to meet brand standards and operate efficiently, saving you time and potential missteps.

3. Serve Up a Menu That Sells

Robeks isn’t your average juice bar. Our menu goes beyond basic blends to include nutrient-rich smoothies, acai bowls, wellness shots, premium toasts, and fresh juices crafted from real ingredients. Seasonal favorites and rotating specials keep customers coming back for new flavors with functional benefits.

With a well-balanced, mouth-watering menu, you’ll attract everyone from juice bar die-hards to wellness newcomers looking for a fresh way to fuel their day.

4. Build a Team That Represents the Brand

Friendly service, quick prep, and a clean environment are all part of what keeps customers coming back to Robeks. When opening your juice business, you’ll need to hire and train team members who can consistently deliver on this experience. 

We offer comprehensive in-restaurant team member training to help set your staff up for success. It’s about more than knowing how to make smoothies and bowls — they’ll learn how to engage customers, keep operations running smoothly, and represent the brand proudly.

5. Launch Like a Pro with Marketing Support

From your grand opening to long-term growth, we’re here to help your juice bar make a splash. Each Robeks franchisee receives comprehensive marketing guidance to help build local buzz. Our experienced marketing team will work with you one-on-one to help you plan local promotions, connect with your community, and keep your juice bar top of mind. 

6. Grow with Confidence

Opening your first juice business is just the beginning. We offer ongoing support to help owners manage, grow, and expand into new territories, so you’ll never feel like you’re going it alone. Many Robeks franchisees go on to open multiple locations. With our proven business model and dedicated support, your growth becomes a real — and really exciting possibility.

Opening a Juice Business is Simple with Robeks

If you’re thinking of opening a juice business, now is the time to make it happen.

Whether you’re just getting started or are ready to lock in a location, we’re here to help you move forward with confidence. Submit your inquiry today to connect with our franchise development team and get a taste of what Robeks has to offer.